• Townley Frocks 1939
Townley Frocks 1939
Townley Frocks 1939
Object Title

Townley Frocks 1939

Part of

Collection: Claire McCardell fashion sketches

Material Category
Type of Work
Although many of McCardell’s signature design elements had surfaced by this time, including spaghetti straps and full skirts, McCardell was still visiting the Paris collections for Townley Frocks, Inc. and drawing inspiration from French designers throughout this year. Townley became financially strained from battling over copyrights to McCardell’s wildly successful Monastic dress around this time, and was eventually forced to close due to the overwhelming struggle. Prominent New York retailer Hattie Carnegie, who was known for selling high-end adaptations of Paris designs, recognized McCardell’s talent and hired her once Townley shut its doors. Two sketches in this series labeled #156 and #157 are in color and do not appear to have been made by McCardell. The creator of these sketches is unknown.
circa 1939
Related people
Claire McCardell (designer)
Townley Frocks (Firm) (commissioner)
8.5 in (width) x 11 in (height)
Related Repositorys
graphite, Kellen Design Archives
Use Restrictions


binders 50-51

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